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Adobe has done it finally they have taken a step against what they are calling “Against Apple’s Anti-Flash Approach”. Adobe has started running “We ♥ Apple” But .. ‘We ♥ Choice‘.

We ♥ Apple ?
What we don’t love is anyone taking away your freedom to choose what you create, how you create it, and what you experience on the web.

Below is what Adobe says …

At Adobe, we believe that the open flow of creativity, ideas, and information should be limited only by the imagination. Innovation thrives when people are free to choose the technologies that enable them to openly express themselves and access information where and when they want. Everyone loses when technological barriers impede the exchange of ideas.

Openness is at Adobe’s core. Our first technology was an open standard that liberated publishing from proprietary printing systems, and soon afterward our PDF technology eliminated barriers to sharing documents across platforms.

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