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reserve_pu_marketing_feature20091105Image – Apple.inc

Apple has launched a new way of shopping hence making the holiday shopping easier with its new Reserve and Pick Up option.

With Reserve and Pick Up, you can make sure the top things on your list are definitely under the tree. Reserve an iPod or Mac online today and it will be waiting for you to pick up and purchase at an Apple Retail Store from December 15 to 24. You can even have many products wrapped. It’s just another way we make it even easier to get through the holiday crowds — and your gift list.