Apple has rejected an iPhone application that promises to minimise your exposure to mobile phone radiation. Israeli company Tawkon invested one and half year developing the Application in hope to sell the App in the AppStore for $5 to $10.
Tawkon co-founder Gil Friedlander stated “Our message is moderate, we don’t claim to try to stop users from using their phones. We just say to do so responsibly.”
In rejecting the application, Friedlander was told by Apple the information about radiation levels provided by the application may be confusing for users despite an excellent interface. “They are very clear about the fact that they make content decisions about what they want to post or not.” The Washington Post reports an Apple spokesman declined to comment about the issue.
According to the company, Tawkon’s RRI patent pending technology alerts the user when radiation levels cross a predefined threshold and provides simple, non-intrusive suggestions to reduce exposure to radiation. The application leverages various smart-phones capabilities including the built-in Bluetooth, motion and proximity sensors, GPS and compass to determine the results.
The technology collects and analyzes your phone‘s dynamic SAR (Specific Absorption Rate) levels, network coverage, location, environmental conditions and phone usage at any given moment to help determine those results.
This is such a non-story. Look, they have the word "Monitoring" on their screen-snap and yet clearly there is no such hardware in the iPhone – it is just extrapolating.
They might as well have a little meter counting down an "asteroid alert" since there are mathematical models that tell us when we expect the next one to hit.